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YouTube is not just a platform to watch hilarious popular videos. In the 15 years since the site was first launched in 1999, it has evolved into an internet-based superpower. It is the second most popular website in the Internet and the third most used web search engines. YouTube comes in second place after Google.
Vlogging, also known as the practice of video-blogging, has become the mainstay for YouTube. When it was the beginning days of the website it was common for users to record videos for their family and friends. Today, it's an industry worth millions of dollars. PewDiePie, the most watched YouTuber is said to have an estimated net worth of eight figures. It all comes from creating enjoyable gaming videos that viewers enjoy watching.
The appeal of YouTube is the fact that anybody can join it. Whether you're one who is looking to share your life with the world or an entrepreneur who would like to engage with their customers at a deeper level, YouTube is the perfect platform to do this.
While it might sound easy, it requires patience and commitment to create your channel and expand your following. In this step-by step guide, we'll provide the tools and tips to start your vlog, and then get viewers.
Make your own YouTube channel, and create a brand for yourself
Moving onto the fun part. Now is the time to set up the YouTube Channel you want to be on! Setting up channels is easy and you don't have to invest a cent to create creating it. If you've subscribed on another Vlogger's channel or left written comments on the video, then you may already own one. Each user is given the option of uploading videos, and each username can be associated with the channel.
If yes, you should consider making a brand new channel from scratch. It is always recommended to create a separate account for the professional channel from your account for viewing. This can keep your brand in check and stop any of your activities from damaging all of your efforts. All you must do is submit the necessary information and you'll be able to get a channel in just a few minutes.
In this stage you need to take some time to build your own brand. Take a look at the channel pages of any professional vlogger and you'll notice a lot of strategically designed branding across the entire area. Most have an avatar photo that clearly states the purpose of their channel and a beautiful banner image and links to any one of their Facebook or Twitter profiles.
Although it might seem unimportant these little details can will make your channel credible even if you've not released a video. Make it simple and make use of high-quality media that appeals to your intended audience. A slick design and shoddy Photoshop work won't make it. Use modern principles of advertising and use your channel's page as a way to promote the content you'll be releasing in the near future. If you're an established business with an identity then the bulk of the work has already been accomplished.
You could also make an introduction video for your channel and channel intro. You don't need to start immediately however it's something to think about.
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Build a Unique and Catchy Vlog Brand
With the most exciting idea,
your next step is to begin building your brand name and vlog channel.
Contrary to companies that make and sell real products the only thing you're selling is you.
The name of your vlog channel must be unique, but relevant to your industry.
Your Vlog's logo is easy enough to fit into the size of a YouTube icon, and while making a lasting impression.
Your branding internal to Vlogging videos. This branding will be used to showcase your content each time you upload the video. Think of this as the credits or any other relevant information that helps you identify video content as yours.
Determining Which Channels You're Going To Use for Vlogging
In today's world of digital there are a myriad of platforms you can choose from to host your video content. For instance you could choose to host your videos on your personal WordPress website or to publish your content only on YouTube. YouTube Channel.
No matter which platform you select it's crucial to be promoting your content to the platform where your intended viewers are already.
For example we'll say you're planning to make videos about gaming.
In light of YouTube's video gamer audience, who spend hours on YouTube or watching other videos that they are playing, it's smart to publish your video content on YouTube and you realize that many of prospective viewers already spend time.
Have the Right Vlogging Equipment, And Practice With It
It sometimes looks that YouTubers stream directly from their computers using mics built-in as well as webcams.
Although you can begin by using these kinds of recording equipment, to become a professional video blogger who can post quality videos, you're likely require more than a microphone and camera for your computer.
Craft Your First Episode
After you've come up with your topics for your vlog and completed your research, it's now time to write an actual video for your Vlog!
A key components apart from your actual footage, is the introduction.
If it's animated or recorded in real reality This is the portion of your video that's likely to captivate your viewers or get them to scroll through without giving you an second thought.
So, make sure to create an great impression by telling your viewers your identity, the things they're looking to learn or see during this video. Also, explain the reasons why they should be watching.
The "why" is supposed to quickly and simply provide how to solve the viewer's issue. So for an example, similar to this idea of marketing an effective first vlog episode could inform viewers the reasons why they should subscribe to your video.
In order to showcase your branding in your videos video overlays are going to be required to assist to achieve these. For this you'll want to make use of a top-quality video-making tool that is a key component to ensure the success of your video.
Then, another important element of your channel's content will be the intro to your videos.
Instead of leaving and watching the screen go black and then rewind the video, take your exit as an opportunity to show your viewers how they can continue to connect to your brand. And don't forget to ask viewers to join in with you through leaving your feedback on the comment section, or sharing your video on social media with acquaintances and subscribing to the next episode.
Marketing Your Vlog
After you've gotten to know your target audience and begun and created an online brand that addresses their needs and beliefs You're now ready to begin creating content and to establish an online profile.
But don't mislead yourself You can't increase your followers from zero to a million in a matter of hours. In fact it could take months, weeks, and possibly even years before you achieve a million followers.
However, the main aspect is that you have to be able to market your vlog. This is promoting your video and engaging across all social media platforms that include Facebook, YouTube, Instagram, Twitter, and TikTok. Consider using the promo video maker from Boosted to make short promotional videos to promote your Vlog channel.
Earn Money As A Vlogger Influencer
Then, after you've achieved a little fame and have increased the number of people who follow your vlog it's time to begin thinking about ways you can make money from your blog so that you can begin earning some extra cash.
There are a variety of ways bloggers make money including selling items directly to their followers as well as marketing affiliate products. These are just a few examples of the ways that a vlog could be utilized to earn revenue. Here's a entertaining list of 10 top video bloggers to take a look at (and see our own list below).
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